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Marketing Command

Public money buys attention only if attention becomes room nights. Every campaign here is judged on cost per delivered night, not impressions — and the creative behind it comes straight from the Content Studio.

Committed spend

₹180 L

Reach

3.2 Cr

Enquiries

57.0k

Room nights

92.8k

Cost / night

₹194

Channel efficiency

  • Reels₹61 L · 35.7k nights
  • Shorts₹58 L · 21.9k nights
  • Meta₹31 L · 17.4k nights
  • Search₹24 L · 12.7k nights
  • WhatsApp₹6 L · 5.1k nights

WhatsApp is returning the most nights per rupee this quarter — shift the next tranche there before topping up search.

Source-market demand index

  • Bengaluru92 · +14%
  • Delhi NCR78 · +6%
  • Chennai74 · +11%
  • Gulf (UAE / Oman)69 · +21%
  • Germany & UK61 · +9%
  • Mumbai58 · -3%

Campaigns

Munnar, Idukki · Instagram Reels

Munnar green season

Fill the off-season

Live

Spend

₹42 L

Reach

89.4 L

Enquiries

18.4k

₹ / night

₹157

Kumarakom, Kottayam · Meta ads

Choose Kumarakom

Disperse load from Alappuzha

Live

Spend

₹31 L

Reach

51.2 L

Enquiries

11.2k

₹ / night

₹178

Hampi, Karnataka · YouTube Shorts

Hampi at first light

Grow international arrivals

Live

Spend

₹58 L

Reach

1.3 Cr

Enquiries

9.6k

₹ / night

₹265

Cherrapunji, Meghalaya · Instagram Reels

Root bridges, village run

Push local crafts and homestays

Live

Spend

₹19 L

Reach

34.8 L

Enquiries

7.1k

₹ / night

₹213

Majuli, Assam · WhatsApp

Majuli is open

Rebuild confidence

Paused

Spend

₹6 L

Reach

1.5 L

Enquiries

4.3k

₹ / night

₹118

Rann of Kutch, Gujarat · Google Search

Rann shoulder season

Fill the shoulder season

Completed

Spend

₹24 L

Reach

21.0 L

Enquiries

6.4k

₹ / night

₹189